In collaboration with MindShare, we developed a game for Ben & Jerry. The game ran simultaneously in all the Nordic countries and helped secure Ben & Jerry's presence as part of the cinema experience
Now it is about managing the obstacles and answering the bonus questions correctly. Good luck
CinemaTaztic has produced all the elements used in this game, of course with inspiration from existing campaign material from Ben & Jerry.
In all the games there was a winner and the winner received a free Ben & Jerry ice cream which they could pick up in concession ..